Runway in review

Top articles, important stats, and essential resources

This is Runway by Whitepaper, a weekly newsletter covering Latin America's vibrant startups shaping tomorrow's business landscape. If you haven’t subscribed, join us to get this content directly in your inbox:

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In April, we shared the first edition of Runway by Whitepaper. Since then, we have met with dozens of founders to share their vision with our audience.

As the year ends, we wanted to share some of our insights. This review includes our top startup articles, important stats, and essential resources. Look into it, save what interests you, or skim through it.

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Insights

These are our top articles measured by different metrics:

• Most liked: Cometa, financial technology for private schools in Mexico.

• Most shared: Zumma, an AI-powered financial app for Latin Americans.

• Most intros: Bebida Viva, functional and healthy drinks for Mexican consumers.

• Most voted to invest in: Delta Protect, simplifying cybersecurity and compliance in LatAm.

• Most viewed: Kolonus, securing and enhancing gated neighborhoods and apartments.

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Stats

Runway by Whitepaper in numbers:

• 34: LatAm startups we featured in the last few months.

• 47: Metings with visionary founders across the region.

• 115: Introductions were made possible between startup founders and potential investors.

• 473: Runway articles shared by our community.

• 26,175: Words written between articles.

• 1,426,453: Views received in our articles through email and the web.

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Founders bookmarks

Every week, we share some of the best resources we come across.

Here are the 10 most clicked resources:

• The 6 different kinds of wealth.

• 10 tricks to make you a better storyteller.

• How to make decisions like a poker player.

• 12 psychology pricing tips to help you sell more.

• A template to help you build a 1-page business plan.

• Marc Randolph on knowing why your business failed.

• Peter Thiel on the best idea he had for managing people.

• Here is a curated list of the best tools for every function in your startup.

• Brett Adcock shared his crisis playbook during the SVB crisis back in March.

• Phil Knight’s manifesto for Nike from 1980 should be hung in every startup office.

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What’s next

We're making improvements to Runway, all thanks to the valuable feedback from the Whitepaper community. Our selection process is getting an upgrade for higher quality and variety. We’ll also start sharing detailed statistics and more precise updates about the startups we feature.

Your feedback is crucial in shaping Runway. We'd love to hear more from you. If you have any thoughts, ideas, or feedback on how we can make Runway by Whitepaper even better, please don't hesitate to write us at gabriel@readrunway.com.